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Why is Digital Marketing Essential For an E-commerce Business

  • August 14, 2020

Digital marketing is the basis of the current modern time. With traditional means of marketing taking a downside, the increasing number of handhelds among the different strata of the society, the digital marketing has become an absolute necessity these days.

Especially, now as we currently go through the global pandemic of COVID-19, with widespread lockdown sessions, it is mostly digital marketing campaigns that have kept people hooked onto their devices for days and months, alongside indoor household chores.

With digital marketing techniques incorporated for your business from a renowned and experienced Top Digital Marketing Services Provider India get access to an increased customer base, reach out to the correct target audience, boost sales and finally enjoy a better and increased ROI.

Reasons why traditional marketers needs to adopt digital marketing strategy can be briefed as below:

  • Showcase a wide range of products – Distributing leaflets are no longer in trend! Even if you do, it merely works as an instant tissue paper and hits straight into waste bins! Considering the environmental concern, distributing leaflets or pamphlets shouldn’t be encouraged anymore. Go digital by presenting the diverse products and services online, also reach out to the distant customers to improve your customer base.
  • Across the Local Horizon – Not just the local customers but if your products and services presented online are able to grab the international attention, your business is sure to take an international standard sooner. With increasing web audiences hooked to the e-commerce platforms, digital marketing is possibly the best idea to reach out to millions of people in a snap of time.
  • Healthy Competition – Without competing rather comparing similar products or services one wouldn’t know how preferred they are over others! Thus, it is essential to formulate a strong digital strategy and execute with fine detail to lay a string foundation. Get in touch with the trusted brands who are the Top Digital Marketing Services Provider India.
  • Digital Strategy – It is important to keep your customers engaged to your site, hence the products and services. With the right kind of techniques of digital marketing you will be able to retain your customers and also turn the potential website viewers to loyal customers. Sending out free gifts, coupons, maybe a sneak peek into your inner production house, creating online polls, specialised product offers and services during festivals are some of the key steps.

Digital marketing is a vast opportunity for small scale businesses as well as software experts to develop and further improvise on the digital techniques. Only one of the Top Digital Marketing Services Provider India can assist with the best strategy to fit the specific business needs.

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FAQ’s

We sign NDAs and Confidentiality Agreements as required by the client. All our employees work for us full-time and are bound by company Confidentiality and Non-Disclosure clauses. Additionally, for sensitive projects, we can sign custom NDAs.

We evaluate the results regularly, we test our work (we do both development and acceptance testing), we present it to you, we ask for customer feedback, so the customer knows what they need. They are getting what they are paying for. Also, we have constant communication with the client, so that there are no surprises and we proceed with development only after the client's approval.

Since the project (website/application/CRM) is developed individually for each client, we treat each job as their own. So, if the customer wants to take control and manage it themselves, we have no objection to doing so. However, in some cases where the application is developed using proprietary code, payment terms may vary on a case-by-case basis.

Our project management process covers everything from inception to successful completion of the project. We first understand the requirements and plan based on them, prioritize the tasks and start the execution with a well-structured process flow. During the execution, we make sure to track and monitor the progress of the project and during the final phase, we make sure to troubleshoot, test and deliver it with the final report of the project.

We have extensive experience working with clients in various time zones. Based in India, we operate as a remote-first company with team members across the United States, Europe, and South-East Asia. This global presence allows us to serve clients worldwide, regardless of location.

Our immensely talented technical team consistently thinks out of the box, producing truly innovative solutions leading to outstanding end results.

We are very excited about our work, and we enjoy doing it. We provide regular updates via email & messages and regularly show demos to our clients to ensure our customer’s satisfaction.

We set up a dedicated team for every project that consists of project manager/account manager, developers, UI/UX designers, QAs and business analysts. The team always keeps you in the communication channel and updates you about the progress of your project. Since you are the owner of the project, we assign full rights of the project to you only with mutual consent.

Maintaining and improving client satisfaction is our top priority. We achieve this through prompt customer support, whether during the project or after completion. We provide ongoing instant support once the final delivery is made and the web/app is live whether these are weekdays or not. We care for our client's websites/apps and take immediate actions to provide you the best solutions for any queries from our client's. So, if there are any bugs or defects in these 45-days period after the project is live, we will fix it free of cost.